Terms of use

Last updated: March 11, 2024

THIS SERVICES AGREEMENT (the “Agreement”) is made as of the Effective Date by and between JourneyTrack (d/b/a “JourneyTrack”), a Delaware corporation with its principal offices at 3422 Old Capitol Trail, Suite 700, Wilmington, Delaware 19808-6192 (“JourneyTrack”), and the party entering into this Agreement for the use of the Service (“Client”). By accessing, copying, or otherwise using the Service (the date of which shall be known as the “Effective Date”), Client acknowledges that it has read this Agreement, understands it, and agrees to be bound by its terms and conditions, including JourneyTrack’s Privacy Policy. If Client does not agree to the terms and conditions of this Agreement, do not access or use the Service. JourneyTrack will not and does not license and make the Service available unless Client agrees to the terms of this Agreement. In consideration of the mutual covenants and agreements set forth herein, and other good and valuable consideration, receipt of which are hereby acknowledged, the parties agree as follows:

  1. Scope of agreement. JourneyTrack offers a service and tools that allows users to create, edit, and share personas and customer journey maps.
  2. Description of Services.
    1. Service. In consideration of payment of the applicable fees for the subscription plan you select in your order (“Plan”) and subject to the terms and conditions of this Agreement and any limitations stated as part of your Plan (e.g. number of Registered Users (as defined in Section 3.1 below)), Client shall have the non-exclusive, non-transferable, non-assignable, limited right during the applicable period for which Client has subscribed under the Plan to access and use, via its Registered Users, the Service as hosted and made available to Client by JourneyTrack (and to use the corresponding documentation), solely to serve Client’s internal business needs and solely within the specific scope and limitations, and for the specific configuration(s), specified in the Plan.
    2. Availability of Service. JourneyTrack will use commercially reasonable efforts to make the Service available to Client twenty-four hours a day, seven days per week, three hundred sixty five days per year, except for certain scheduled service and maintenance or in the event of emergency or events of force majeure. Notwithstanding the foregoing, JourneyTrack will not be responsible for any downtime or failure to meet such Service availability goals. JourneyTrack will make good faith efforts to perform service and maintenance to the Service outside peak usage hours. Client acknowledges that availability of the Service may be affected by: (i) telecommunication network activity or capacity; (ii) hardware failures; and/or (iii) compatibility with third party communication equipment, Internet access software and/or browsers not in accordance with the Service requirements. JourneyTrack disclaims any and all responsibility for any service interruption in connection with such activity, capacity, failure and/or compatibility. Client is responsible for providing all equipment and telecommunication services necessary to access the Service.
    3. Modifications to Service. JourneyTrack reserves the right to change the Service (including the content, appearance, design, functionality and all other aspects thereof), access procedures, tools, web technologies, documentation, format requirements, communications protocols and services offered at any time for any reason.
    4. Customer Service, Training, and Technical Support. JourneyTrack will provide Client with customer support for the Service through our online community forums and support portal. JourneyTrack will further provide Client with reasonable e-mail customer support during JourneyTrack business hours. JourneyTrack does not guarantee that the support will be available or that JourneyTrack will respond within a prescribed period or that JourneyTrack will make the Service work for Client’s purposes, on Client’s system or resolve all problems in connection therewith.
    5. Right to Remove. JourneyTrack has the right in its sole discretion to remove or block any text, images, artwork, technology and other content, data, information, materials and other items provided or made available to JourneyTrack or stored on or uploaded to the Service by Client (“Client Materials”) at any time where (a) such Client Materials violate applicable laws, regulations, orders, or is in violation of JourneyTrack’s applicable policies and procedures, including without limitation any acceptable use policies; (b) removal or blocking is necessary because of exigent circumstances or to protect the safety, security, reputation, or integrity of the Service, JourneyTrack, or any third party; or (c) in order to respond to law enforcement or any other governmental authority.
    6. AI Services. JourneyTrack provides certain features and functionalities within the Service that utilize artificial intelligence ("AI Services"). These AI Services are designed to enhance the user experience by providing advanced data analysis, predictive modeling, natural language processing, and other AI-driven functionalities. The AI Services are subject to the terms and conditions of this Agreement and any limitations stated as part of your Plan. In addition, the AI Services may utilize or incorporate technology, services, or APIs from third-party providers, including, without limitation, OpenAI. By accessing or using the AI Services, Client acknowledges and agrees to comply with the applicable third-party terms and conditions, including, but not limited to, OpenAI's Terms of Use (https://openai.com/policies/terms-of-use) and OpenAI's Privacy Policy (https://openai.com/policies/privacy-policy). JourneyTrack is not responsible for the content, accuracy, or performance of any third-party AI services incorporated into the AI Services and disclaims any liability for any issues arising from the use of such third-party services. Client is responsible for reviewing and complying with all applicable third-party terms and acknowledges that the availability and functionality of the AI Services may be dependent upon the continuing availability of third-party technologies and services.
  3. Client Responsibilities.
    1. Passwords. Client acknowledges that use of the Service requires that it register with JourneyTrack and select a Plan. Client shall cause all employees or subcontractors of Client authorized to access the Service (“Users”) to register to have access to the Service (“Registered Users”). Client shall cause each Registered User to (a) provide true, accurate, current and complete information about the User prompted by the registration form (such information being the "Registration Data") and (b) maintain and promptly update the Registration Data to keep it true, accurate, current and complete. JourneyTrack has the right to suspend or terminate any Registered User account and refuse any and all current or future use of the Service (or any portion thereof) to anyone that provides false or inaccurate data. Each Registered User is entirely responsible for the security and confidentiality of such User’s password and account. Client and each Registered User are entirely responsible for any and all activities that occur under that Registered User’s account. Client shall immediately notify JourneyTrack of any unauthorized use of a Registered User’s account or any other breach of security of which Client becomes aware.
    2. Accuracy and Review of Client Material. Client assumes sole responsibility for: (a) the Client Materials; and (b) ensuring that the Client Materials do not infringe or violate any right of any third party.
  4. Data Backup. JourneyTrack will make commercially reasonable efforts to back up the Service, including Client Materials. Notwithstanding the foregoing, Client is responsible for saving all data, prototypes, work in progress, and apps to its own storage. JourneyTrack disclaims any and all responsibility for any loss of data, prototypes, work in progress, or apps from the Service. Client acknowledges that data conversion, processing and manipulation are subject to the likelihood of human and machine errors, omissions, delays, and losses, including inadvertent loss of data or damage to media that may give rise to loss or damage. To the extent within its control, Client is responsible for adopting reasonable measures to limit the impact of such problems, including backing up data, and adopting procedures to ensure the accuracy of input data; examining and confirming results prior to use; and adopting procedures to identify and correct errors and omissions, replace lost or damaged media, and reconstruct data. Client is also responsible for complying with all local, state, and federal laws pertaining to the upload, use and disclosure of any data or Client Materials. In the event of termination or expiration of this Agreement or disconnection of the Service, JourneyTrack may delete or store, in its discretion, any files, programs, data or messages associated with Client’s account.
  5. Ownership.
    1. Ownership. As between JourneyTrack and Client, JourneyTrack (or its licensors) is the sole and exclusive owner, and will retain all right, title and interest in and to the Service, including without limitation all of the software comprising any portion thereof and all related services, specifications, documentation, technical information, corrections, modifications, additions, improvements and enhancements to and all intellectual property rights in the foregoing. As between JourneyTrack and Client, the Client Materials and any projects completed by Client using JourneyTrack shall be and remain the sole and exclusive property of Client. As between JourneyTrack and Client, all data analytics and aggregated data generated from Client’s use of the Service shall be the sole and exclusive property of JourneyTrack. JourneyTrack shall have the right to use, create derivative works of, distribute and otherwise exploit, all such data analytics and anonymous, aggregate usage data derived from Client Materials such as the aggregate number of transactions that occur within a particular Service. JourneyTrack may also use Client Materials and any projects completed by Client for internal research purposes.
    2. JourneyTrack License Restrictions and Limitations. Except for the license granted in Section 2 above, Client (or a Registered User) may not use, copy, modify, rent, loan, lease, sublicense, create derivative works or distribute the Service for any other purposes or make the Service available to non-Registered Users. JourneyTrack grants no rights other than explicitly granted herein, and Client shall not exceed the scope of its license. All techniques, know-how, software, algorithms and methods or rights thereto owned by JourneyTrack at the time this Agreement is executed, developed during the course of the design, development, and provision of the Service, or which are employed by JourneyTrack in connection with the Service, shall be and remain the property of JourneyTrack. Client shall not decompile, disassemble, or reverse engineer the Service or any elements of the Service, or otherwise derive source or object code from the Service or any elements thereof. At any time, Client may request in writing that JourneyTrack to increase the applicable licensing limitation(s) in its then-current Plan. Such additional license rights will commence on Client’s receipt of JourneyTrack’s agreement to increase the applicable licensing limitation(s) and Client’s agreement to pay the corresponding increased fees. In addition to the foregoing restrictions, Client agrees that it shall comply with, and acknowledges that its rights hereunder are conditioned upon compliance with, all terms of use imposed by the applicable App Store from which Client accessed and downloaded JourneyTrack’s applications contained in the Service (in each case, the “Usage Rules”). In connection with the foregoing, Client acknowledge that an App Store (and its subsidiaries) may be third-party beneficiaries of this Agreement and may have the right to enforce these terms.
    3. Client's Grant of License. Client hereby grants to JourneyTrack a worldwide, non-exclusive, royalty-free, license to use, distribute, reproduce, publicly perform, publicly display, digitally perform, make, have made, store, maintain and import all Client Materials for the purposes of providing and operating the Service. The license may also be exercised on behalf of JourneyTrack by third parties acting on JourneyTrack’s behalf (e.g., technology partners, service providers and independent contractors).
    4. Feedback. JourneyTrack shall have a royalty-free, worldwide, perpetual license to use or incorporate into the Service any suggestions, ideas, enhancement requests, feedback, recommendations or other information provided by Client relating to the operation of the Service.
  6. Reserved.
  7. Payments.
    1. Fees. During the term of this Agreement, Client will pay JourneyTrack the subscription and usage fees as set forth in the Plan description (the “Fees”). Client shall pay JourneyTrack the Fees in U.S. funds yearly in advance via credit card or other mutually agreed process. If Client fails to pay the Fees within 30 days of the due date, Client’s credit card is rejected, or JourneyTrack otherwise does not receive payment, JourneyTrack may impose a late fee, suspend the Service, or both, in its discretion. JourneyTrack may increase the Fees at any time.
    2. Taxes. Client shall pay or reimburse JourneyTrack for all sales, use, transfer, privilege, excise, and all other taxes and all duties, whether international, national, state or local, however designated, which are levied or imposed specifically by reason of the performance by JourneyTrack under this Agreement; excluding, however, taxes measured by JourneyTrack’s profits, its overall sales, employment and similar taxes incurred in connection with persons performing services for JourneyTrack, and property or other taxes measured in whole or in part by the value of JourneyTrack’s assets.
  8. Term And Termination.
    1. Term. The initial term of this Agreement shall be for a period of one (1) year following the Effective Date. Thereafter, this Agreement shall automatically renew for consecutive one (1) year periods unless terminated by written notice by a party at least 30 days before the expiration of the then current term.
    2. Suspension for Cause. JourneyTrack may suspend Client’s access to the Service upon written notice in the event that Client exceeds the license described in Section 2.1 and Section 5, Client fails to pay any amount when due, or where Client reasonably believes such action is necessary to protect the security or integrity of the Service or any data thereon.
    3. Termination for Cause. Except as otherwise provided for herein, either party may terminate this Agreement (a) upon the material breach of the other party, provided that the breaching party shall have thirty (30) days to cure such breach following written notice unless the breach by its nature takes longer than thirty (30) days to cure in which case the breaching party shall not be in breach so long as the party begins to cure the breach within thirty (30) days and diligently completes such cure; (b) upon the cessation of business by either party or the filing of a petition in bankruptcy (voluntary or involuntary) with respect to a party, which in the case of an involuntary petition the party shall have sixty (60) days in which to vacate such petition; or (c) upon the failure by Client to pay any amount due hereunder, provided that Client shall have ten (10) days to cure such monetary breach following written notice. Notwithstanding the foregoing, in the event that JourneyTrack reasonably determines that a breach of this Agreement is not curable by Client within the applicable cure period set forth herein, JourneyTrack may terminate this Agreement immediately upon written notice to Client.
    4. Termination for Convenience. JourneyTrack may terminate this Agreement and all then-current Plans upon delivery of no less than thirty (30) days prior written notice to Client; upon any such termination, JourneyTrack shall promptly refund to Client a prorated portion of all unused fees.
    5. Effect of Termination. Upon any termination of this Agreement, all rights and obligations of the parties under this Agreement will be extinguished, except that (a) the rights and obligations under Sections 5.4, 7.2, 8.4, 10, 11, 12, and 15 will survive the termination of the Agreement, and (b) Client shall pay all unpaid and outstanding fees through the effective date of termination or expiration of the Agreement.
  9. Warranties. Each party represents and warrants to the other party that (i) such party has the full corporate right, power and authority to enter into this Agreement and to perform that acts required of it hereunder; (ii) the execution of this Agreement by such party, and the performance by such party of its obligations and duties hereunder, do not and will not violate any agreement to which such party is a party or by which such party is otherwise bound; and (iii) when executed and delivered by such party, this Agreement will constitute the legal, valid and binding obligation of such party, enforceable against such party in accordance with its terms.
  10. Indemnification.
    1. Client agrees to indemnify, defend and hold harmless JourneyTrack (its affiliates, subsidiaries, shareholders, officers, directors, employees, contractors, agents and representatives) (together, the “JourneyTrack Indemnified Parties”) from and against any cost, claim, liability or expense any of the JourneyTrack Indemnified Parties incur as a result of or arising out of or related to: (i) Client’s breach of this Agreement or of Client’s warranties, covenants and representations made hereunder; (ii) Client’s willful, negligent, tortuous or criminal acts or omissions; (iii) any improper use of Client’s Registration Data; and (iv) Client’s violation of any third party rights. The applicable JourneyTrack Indemnified Party shall provide Client written notice of any claim for it seeks indemnification under this Section.
    2. JourneyTrack agrees to indemnify and hold harmless Client (its affiliates, subsidiaries, shareholders, officers, directors, employees, contractors, agents and representatives) (together, the “Client Indemnified Parties”) against any cost, claim, liability or expense any of the Client Indemnified Parties incur as a result of or arising out of or related to: (i) JourneyTrack’s breach of this Agreement or of JourneyTrack’s warranties, covenants and representations made hereunder; (ii) JourneyTrack’s willful, negligent, tortuous or criminal acts or omissions; (iii) any improper access of Client’s Data; and (iv) JourneyTrack’s intentional violation of any third party rights. The applicable Client Indemnified Party shall provide Client written notice of any claim for it seeks indemnification under this Section.
    3. The Service is not designed for the transfer or processing of credit card or other sensitive financial information and is not PCI compliant. It is also not designed for the transfer or processing of any patient or other sensitive health care information or to be in compliance with any other specific regulatory requirements. All products and services provided by JourneyTrack under this Agreement should not be deemed or understood as a recommendation, endorsement, guarantee or warranty of the professional services of any providers who provide financial services, health care services, or other regulated services. Client will indemnify JourneyTrack Indemnified Parties against and hold it harmless from any and all claims, liabilities, damages, costs and expenses arising from the transfer or processing of credit card or other financial, or other sensitive information through the Service, including, without limitation, attorneys’ fees, relating to or arising out of any claim by any third party that the Service or its use has resulted in personal injury, economic loss or any other damages to any person or property.
  11. Confidential Information.
    1. Each party acknowledges and agrees that it (and its subcontractor(s), if any), in performing its obligations under this Agreement, shall have access to or be directly or indirectly exposed to each other’s Confidential Information. Each party shall hold confidential all Confidential Information and shall not disclose such Confidential Information to third parties nor use the other party’s Confidential Information for any purpose other than as necessary to perform under this Agreement. Each party shall use reasonable measures and reasonable efforts to provide protection for each other’s Confidential Information, including measures at least as strict as those each party uses to protect its own Confidential Information. Such measures shall include, without limitation, requiring employees and independent contractors to sign a non-disclosure agreement before obtaining access to the other party’s Confidential Information and such other measures as the party takes to protect its Confidential Information or trade secrets in the course of its business. “Confidential Information” means information in the possession or under the control of a party relating to the technical, marketing, product and/or business affairs or proprietary and trade secret information of that party in oral, graphic, written, electronic or machine readable form, Client Materials, source code and information pertaining to usage and design of the Service, and the terms and conditions of this Agreement.
    2. The foregoing restrictions on disclosure shall not apply to Confidential Information which is (a) already known by the recipient, (b) becomes, through no act or fault of the recipient, publicly known, (c) received by recipient from a third party without a restriction on disclosure or use, or (d) independently developed by recipient without reference to the other party’s Confidential Information.
    3. Because of the unique nature of each party’s proprietary materials, each party understands and agrees that the other party will suffer irreparable injury in the event that a party fails to comply with any of the terms of this Section 11, and that monetary damages may be inadequate to compensate for such breach. Accordingly, each party agrees that the other party will, in addition to any other remedies available to it at law or in equity, be entitled to seek injunctive relief, without posting a bond, to enforce the terms of this Agreement against any actual or threatened breach of this Section 11.
  12. Disclaimers of Warranty; Limitation of Liability.
    1. The Service is made available by JourneyTrack to Client “AS IS” and “WITH ALL FAULTS, ERRORS, BUGS AND DEFECTS.” JourneyTrack makes no representation or warranty of any kind, express or implied, as to the condition, character, nature, capability, performance, security, availability, suitability, title, source or any other characteristic of the Service or any portion thereof. JourneyTrack HEREBY DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, WITH RESPECT TO THE SERVICE OR THIS AGREEMENT, INCLUDING: (A) ANY IMPLIED WARRANTY OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE OR NON-INFRINGEMENT; (B) ANY IMPLIED WARRANTY ARISING FROM COURSE OF DEALING, COURSE OF PERFORMANCE OR USAGE OF TRADE; OR (C) ANY WARRANTY THAT THE SERVICE WILL BE SECURE OR ERROR-FREE, WILL MEET CLIENT’S REQUIREMENTS, WILL CONTAIN ANY PARTICULAR FEATURES OR FUNCTIONALITY, WILL ALWAYS BE AVAILABLE, ACCESSIBLE, UNINTERRUPTED, TIMELY OR SECURE, OR OPERATE WITHOUT ERROR.
    2. EXCEPT WITH RESPECT TO DAMAGES OR LIABILITY ARISING FROM (A) A PARTY’S BREACH OF ITS OBLIGATIONS WITH RESPECT TO CONFIDENTIAL INFORMATION OR (B) CLIENT’S MISAPPROPRIATION OF JourneyTrack’S INTELLECTUAL PROPERTY, IN NO EVENT SHALL (I) EITHER PARTY BE LIABLE FOR CONSEQUENTIAL, INDIRECT, INCIDENTAL, PUNITIVE, EXEMPLARY OR SPECIAL DAMAGES ARISING OUT OF OR IN CONNECTION WITH THIS AGREEMENT OR THE SERVICE, INCLUDING ANY LOSS OF REVENUE, PROFITS, OR DATA, EVEN IF SUCH PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES; AND (II) EITHER PARTY’S TOTAL AGGREGATE LIABILITY ARISING OUT OF OR IN CONNECTION WITH THIS AGREEMENT FOR ALL CLAIMS ACCRUING DURING THE TERM OF THIS AGREEMENT EXCEED THE GREATER OF $500 OR THE AMOUNTS PAID BY CLIENT DURING THE TWELVE (12) MONTH PERIOD IMMEDIATELY PRECEDING THE DATE OF THE APPLICABLE CLAIM.
  13. Data Protection. Each Party represents and warrants that: (i) it is knowledgeable of, and familiar with, all applicable federal, state, and local laws, rules, regulations, codes, directives, and industry standards relating to privacy applicable to its business (“Privacy Laws”); (ii) it will comply with its respective obligations under any and all applicable Privacy Laws; (iii) the other Party will have no responsibility for the other Party’s compliance with Privacy Laws; and (iv) Client’s information will be collected and used in accordance with JourneyTrack’s Privacy Policy.
  14. Notices. Unless otherwise specifically provided in this Agreement, every notice or other communications required or permitted under this Agreement shall be valid only if in writing and shall be delivered either by personal delivery; by nationally recognized overnight courier service; or by certified or registered mail, return receipt requested, addressed to the names and addresses of each party set forth on the corresponding registration materials.
  15. General Provisions. This Agreement shall be governed by and interpreted in accordance with the internal laws of the State of Florida without regard to its conflict of laws provisions. The titles of the sections of this Agreement are for convenience only and shall not affect the interpretation or construction of any section. The language used in this Agreement shall be deemed to be the language chosen by the parties hereto to express their mutual agreement. Any rule of construction to the effect that ambiguities are to be resolved against the drafting party shall not be applied in the construction or interpretation of this Agreement. The words “include” and “including” and variations thereof are not terms of limitation, but rather shall be deemed to be followed by the words “without limitation.” This Agreement, including the corresponding Order Form and any other policies referenced herein, represents the entire agreement between the parties with respect to the subject matter hereof and all other negotiations, understandings and agreements relating thereto, whether written or oral, including but not limited to all requests for proposal, proposals, payments or other forms, are nullified and superseded hereby. Whenever possible, each provision of this Agreement shall be interpreted in such manner as to be effective and valid under applicable law, but if any provision of this Agreement is held to be prohibited by or invalid under applicable law, such provision shall be ineffective only to the extent of such prohibition or invalidity, without invalidating the remainder of such provision or the remaining provisions of this Agreement. A waiver of any of the terms of this Agreement, or any breach or default hereunder, shall not be deemed or construed as a waiver of such terms for the future or any subsequent breach or default, whether or not of the same or similar nature. This Agreement may only be modified, amended or supplemented at any time by JourneyTrack in its sole discretion. If any litigation is brought to enforce, or arises out of, the Agreement or any term, clause, or provision hereof, the prevailing party shall be awarded its reasonable attorneys’ fees together with expenses and costs incurred with such litigation, including necessary fees, costs, and expenses for services rendered, as well as subsequent to judgment in obtaining execution thereof.

PRIVACY POLICY

The platform gathers diverse personal data from our users, for this reason the privacy policy covers our management of personally identifiable information (personal data) compiled when you register at our site to be a Beta tester, as well as the information you upload to the platform once you have joined.

All the collected information is personal data such as name and email address. You are free to provide certain information, but it is possible you may not be able to register at JourneyTrack or take advantage of some of our functions if you decide not to share it.

WHEN AND WHICH INFORMATION IS GATHERED?

The use of the application in your mobile phone, tablet or computer. This includes certain aspects, such as:

The way you use the application

  • Your account. This includes certain aspects, such as:
    • Information you provide through the registration process
    • Access credentials
    • Email address
    • The devices where the application is run. This includes certain aspects, such as:
    • Type of device and operating system
    • Type of connection
    • Software
    • Mobile phone number and IP address
    • Location

The use of the application in a computer. When you use this service through the web site related to this application, we can gather data such as:

  • Computer information, operating system and IP address
  • Cookies information and other similar technologies, including flash cookies

HOW WILL WE USE YOUR INFORMATION?

We can use the gathered information by means of this application to provide a better service and improve and personalize your experience.

WILL WE SHARE YOUR INFORMATION AND, IN CASE WE DO IT, WITH WHO?

We will not share your information with any third part without having your explicit consent.

RESPONSIBILITY DISCLAIMER

JourneyTrack assumes no responsibility for any damages caused to the user which may result in mistakes or errors or that create problems in the use and functioning of the platform during the use of the service.

This privacy policy describes the way JourneyTrack gathers and uses personal information that you provide to our site: https://jt.keylimelabs.com/ (the 'site') and through the use of services available in it (the ‘services’).

When registering or using the site or services in any way, you agree to accept the practices and policies stated in this Privacy Policy.

In case you have any question or doubt about our privacy policies, send us a detailed message at privacy@journeytrack.io.

This website stores cookies on your computer. These cookies are used to collect information about how you interact with our website and allow us to remember you. We use this information in order to improve and customize your browsing experience and for analytics and metrics about our visitors both on this website and other media. To find out more about the cookies we use, see our Privacy Policy.

If you decline, your information won't be tracked when you visit the website. A single cookie will be used in your browser to remember your preference not to be tracked.