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The insurance industry is evolving fast, and customer experiences can lag behind. From complex onboarding processes to fragmented claims journeys, insurers face unique challenges in delivering seamless, personalized experiences.
Join JourneyTrack CEO Ania Rodriguez and a panel of forward-thinking CX leaders as they share how insurance organizations can build meaningful customer journey management programs. You’ll hear firsthand how to structure frameworks, align cross-functional teams, and use data to prioritize the journeys that matter most.
Whether you’re just getting started or looking to level up your existing CX strategy, this session will give you practical guidance, real-world examples, and a clear blueprint to accelerate your journey management maturity.
By attending this session, you’ll learn how to:
- Lay the Foundation — Identify where to begin and how to select the right journeys to map first for maximum business impact.
- Design the Framework — Structure a scalable journey management program that aligns teams, breaks down silos, and integrates with existing data sources.
- Get Organizational Buy-In — Communicate CX priorities in the language of revenue, churn reduction, and efficiency to win executive support early.
- Operationalize & Scale — Move from static journey maps to a living, continuously improving journey management practice using the right tools and governance.
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